Cenpatico Reveals New Look

New Brand reflects growth and multiple healthcare divisions

Press Release Source: Cenpatico On Thursday June 16, 2011, 12:01 pm EDT
AUSTIN, Texas, June 16, 2011 /PRNewswire/ — Cenpatico has launched a new brand that better illustrates the numerous services it provides. The organization has more than 17 years of experience in managing behavioral health benefits; however, Cenpatico has expanded services beyond behavioral health over the past several years. Our healthcare specialties now include behavioral health and foster care; specialty therapies and rehabilitation including physical, occupational, and speech therapies; school-based services; community reentry and more.

(Logo: http://photos.prnewswire.com/prnh/20110616/DA21393LOGO)

As part of the change, Cenpatico has introduced a new logo and message, “Improving Lives.” The new logo features a “C” with a heart-shaped apple. The “C” in the logo stands for Cenpatico. The “heart” shape design represents health, compassion and empathy and healthcare, while the “apple” represents innovation, wellness (“an apple a day”) and our public education programs.

“Our goal in introducing the new brand was to be inclusive and to feature more than our behavioral health experience but also the wealth of expertise we have serving children and other vulnerable populations across therapies,” said Angela Perri, Vice President of Business Development, Marketing and Communications.

In addition to the logo change, Cenpatico is now doing all business using the new brand. For example, the organization was previously known as Integrated Mental Health Services (IMHS) in Texas; and had various organizations like InSpeech and ABA Schools that were part of our corporate structure but had separate branding. “We heard from our members, providers and other stakeholders that our multiple names and logos were confusing. We took that feedback seriously and worked to create this single, inclusive brand,” said Perri.

As part of this branding effort, Cenpatico will also launch an updated website in early Fall. The new website will feature access to additional resources and provide a user-friendly online experience.

Cenpatico serves 1.6 million members across ten states that are enrolled in public sector health care including Medicaid, CHIP, TANF, SSI and Foster Care. “Cenpatico is committed to finding solutions that work for members and other stakeholders. We will develop a program for just a few members if it helps them overcome their healthcare issues,” said Sam Donaldson, Ph.D., President and CEO of Cenpatico.

“Cenpatico has experienced tremendous growth in the past few years and these changes are designed to better reflect what we do,” said Donaldson. “While our brand and logo have changed, the one thing that won’t change is our commitment to provide quality healthcare services. With everything we do, our mission and focus is to do all we can to improve the lives of our members.”

About Cenpatico-

Cenpatico is a multi-state managed health care company based in Austin, Texas. It is a subsidiary of Centene Corporation, a Fortune 500 Company. Since 1994, Cenpatico remains dedicated to serving in the public sector only and has approximately 1.6 million members in ten states. The company’s public sector healthcare specialties include behavioral health, school-based services, specialty therapy and rehabilitation, community reentry and more utilizing a local approach to service coordination and delivery. We are committed to innovative solutions and designing programs tailored to improving functional outcomes with our members. Find us online: www.cenpatico.com

Centene Corporation Receives National Recognition for Innovative Member Programs

Awards include recognition for NurseWise’s Rapid Response program as well as Nurtur’s client member portal.

ST. LOUIS, May 23, 2011 /PRNewswire via COMTEX/ –

Centene Corporation (NYSE: CNC) recently earned national recognition for its innovative member programs with the Case in Point Platinum Awards, the Medicaid Health Plans of America (MHPA) Best Practices Awards and the Web Health Awards.

The Case In Point Platinum Awardsrecognize the most successful and innovative case management programs working to improve healthcare across the care continuum. Centene received Platinum Awards in three categories including:

Behavioral Health Case Management –NurseWise’s Rapid Response program
Women/Children Case Management — Centene’s Synagis® Success
Medicaid Case Management — Peach State Health Plan’s Pain Medication Management

In addition, at the MHPA Award Forum, Centene received the Technology Award for Connections Plus®, a program that promotes care coordination by providing free cell phones to high-risk members. The MHPA Awards honor Medicaid health plans for their innovative and effective best practices which have improved the health of Medicaid enrollees by ensuring high-quality care.

“Centene is honored to receive these prestigious awards for our important member-focused programs,” said Mary Mason, M.D., Senior Vice President and Chief Medical Officer for Centene. “These innovative initiatives seek to make an impact in the lives of the people we serve through education and access to quality healthcare.”

In the Information Technology sector, Centene also received two Web Health Awards including a Silver Award for a private, customizable client member portal hosted by Nurtur, its subsidiary life, health and wellness company (information available at www.MyNurturLife.com) as well as a Merit Award for Centene’s audio book, “Controlling Diabetes One Step at a Time.” The 2011 Web Health Awards honor web-based programs that exemplify exceptional content, design, creativity and user experience.

About Centene Corporation

Centene Corporation, a Fortune 500 company, is a leading multi-line healthcare enterprise that provides programs and related services to the rising number of under-insured and uninsured individuals. Many receive benefits provided under Medicaid, including the State Children’s Health Insurance Program (CHIP), as well as Aged, Blind or Disabled (ABD), Foster Care and long-term care, in addition to other state-sponsored programs, and Medicare (Special Needs Plans). Centene’s CeltiCare subsidiary offers states unique, “exchange based” and other cost-effective coverage solutions for low-income populations. The Company operates local health plans and offers a range of health insurance solutions. It also contracts with other healthcare and commercial organizations to provide specialty services including behavioral health, life and health management, managed vision, telehealth services, and pharmacy benefits management. More information regarding Centene is available at www.centene.com. More information regarding Centene’s life, health and wellness subsidiary, Nurtur, is available at www.NurturHealth.com.

SOURCE Centene Corporation

eHealth, Inc. to Address America’s Health Insurance Plans (AHIP) on “Preparing for Health Insurance Exchanges” at Trade Association’s Annual Conference

eHealth Panel Will Focus on Market-Tested Strategies for Competing in Health Insurance Exchanges

MOUNTAIN VIEW, CA–(Marketwire – Jun 15, 2011) – eHealth, Inc. (NASDAQ: EHTH) today will be speaking at the “Preparing for Exchanges” educational series at America’s Health Insurance Plans (AHIP) annual Institute 2011.

Rob Mercado, eHealth vice president, technology products and services, will lead a panel discussion on the topic of “Market-Tested Strategies to Succeed in Health Insurance Exchanges.” The panel will include representatives from the health insurance industry, including Celtic Insurance Company, the IHC Group and HTMS Consultants, an Emdeon Company.

Mercado and the panelists will discuss the following topics:

Strategies for reaching consumers on-line both inside and outside of new state health insurance exchanges

Cost effective technology solutions to implement and compete inside and outside of new health insurance exchanges

How health insurance exchanges will change the on-line market for agent-based sales and direct-to-consumer sales online

Details:
WHAT: Panel: Market-Tested Strategies and Solutions to Succeed in Health Insurance Exchanges
WHERE: The AHIP Exchange Conference, June, 2011, San Francisco, CA
WHEN: June 15, 2011, 4:30 pm PST at Moscone West

eHealth will also be exhibiting at the Exchange conference on June 15, as well as the AHIP Institute 2011 at Moscone West on June 16 and 17. The eHealth booth number is 834.

The Patient Protection and Affordable Care Act of 2010 requires state governments to deploy online health insurance exchanges allowing consumers to quote, compare, and enroll in the individual and small business health insurance plans of their choice.

Over the course of the past twelve years, eHealth has pioneered online health insurance comparison and enrollment platforms that have helped insure over 2 million Americans nationwide. Through the company’s eHealth Technology and eHealth Government Systems groups, eHealth is a leading provider of exchange and e-commerce technology platforms for health insurance carriers, brokers, agents and state and federal governments.

About eHealth
eHealth, Inc. (NASDAQ: EHTH) is the parent company of eHealthInsurance, the nation’s leading online source of health insurance for individuals, families and small businesses. Through the company’s website, www.eHealthInsurance.com, consumers can get quotes from leading health insurance carriers, compare plans side by side, and apply for and purchase health insurance. eHealthInsurance offers thousands of individual, family and small business health plans underwritten by more than 180 of the nation’s leading health insurance companies. eHealthInsurance is licensed to sell health insurance in all 50 states and the District of Columbia, making it the ideal model of a successful, high-functioning health insurance exchange. Through the company’s eHealth Technology solution (www.eHealthTechnology.com), eHealth is also a leading provider of health insurance exchange technology. eHealthTechnology’s exchange platform provides a suite of hosted e-commerce solutions that enable health plan providers, resellers and government entities to market and distribute products online. eHealth, Inc. also provides powerful online and pharmacy-based tools to help seniors navigate Medicare health insurance options, choose the right plan and enroll in select plans online through its wholly-owned subsidiary, PlanPrescriber.com (www.planprescriber.com) and through its Medicare website www.eHealthMedicare.com.

Nurtur Member Web Portal is Honored in the Winter/Spring 2011 Web Health Awards (SM) Competition

MyNurturLife.com Recognized for Content, Design, Creativity and User Experience

Farmington, CT (PRWEB) May 25, 2011

Nurtur(R), the health, wellness and life company serving employers, plan sponsors, health plans and government programs, received national recognition from the 13th Annual Web Health Awards(SM) program for its MyNurturLife.com member portal. Nurtur received a Silver Web Health Award within the Category Portal/Gateway site.

Web Health Awards recognizes high-quality electronic health information. A panel of 39 experts in digital health media served as judges and selected gold, silver, bronze, and merit winners from among more than 500 entries in 17 separate categories.

MyNurturLife.com is a cornerstone to Nurtur PeopleCare(TM), the company’s exclusive approach to behavior change. The portal site provides in-depth information that meets each individual member at any stage of life and health. It is an online platform that supports the whole person with resources from finding an estimate for a car repair to getting trusted health information on cancer treatment. The rich content of the portal, ease of navigation and visual design allows for an intuitive user experience.

“Nurtur is honored to be recognized by Web Health Awards,” says Dan Cave, President and CEO of Nurtur. “Nurtur PeopleCare is our exclusive approach to behavior change. It guides us in educating, enabling and motivating our members through our integrated assessment, engagement and coaching processes. MyNurturLife.com is our member portal that connects individuals with online information, resources and tools to help them change lifestyle behaviors and improve their health status.”

The annual Web Health Awards is a part of the National Health Information Awards program organized by the Health Information Resource Center (HIRC), a national clearinghouse for professionals who work in consumer health fields.

About Nurtur: Nurtur is the behavior change company dedicated to improving the lives of the individuals we serve. The company offers wellness programs and health coaching to educate, enable and motivate people to improve their health and productivity. Nurtur life and health management programs include wellness, disease management (including Back Pain, Depression, Diabetes, Heart Disease and Respiratory Disease), episodic/catastrophic care management, work-life resource and referral, employee assistance and professional training. The company provides services to multi-market segments including employers, plan sponsors, Third-Party Administrators, commercial health plans and government agencies.

About Web Health Awards(SM): The Web Health Awards(SM) program is organized by the Health Information Resource Center(SM) (HIRC), a national clearinghouse for professionals who work in consumer health fields. Other well-known HIRC programs included the 18th annual National Health Information Awards(SM), which annually recognizes the nation’s best consumer health programs and materials (for non-digital resources), and two national “Fitness Day” events: The 10th annual National Women’s Health & Fitness Day(R) and the 15th annual Family Health & Fitness Day USA(R).

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Strategic acquisitions support Nurtur PeopleCare™ integrated life and health management services and expand capabilities in areas of health risk assessments, biometric screenings, health coaching, personalized online and interactive health programming, and employee incentive administration.

Farmington, Conn. (February 25, 2010) – Nurtur®, the health, wellness, and work-life company serving employers, plan sponsors and health plans, today announced the strategic acquisition of two health and wellness companies, ActivHealth and Wellness by Choice. Both companies bring additional capabilities to Nurtur that complete the company’s strategic vision of providing integrated life and health management. Specific financial terms of the transactions were not disclosed.

ActivHealth, founded in 1998 and based in Nashville, Tenn., brings expertise in health risk assessments, online health content, tailored e-learning programming, incentives and rewards tracking, and health
management reporting. The company’s flagship product is the Personal Health Development Network (The PHD Network), an online health management system developed in exclusive partnership with the Duke University Center for Living. The PHD Network leverages interactive health risk assessments and biometric screening information to identify individual health risks and modifiable lifestyle issues related to a variety of health concerns, including the onset of heart disease, diabetes or stroke.

Wellness by Choice, founded in 2003 and based in Syracuse, N.Y., provides worksite wellness and healthrelated lifestyle coaching as well as employee incentive administration and consulting services. The
company’s approach has focused on population health management to reduce utilization through education and wellness.

“It is a privilege to welcome ActivHealth and Wellness by Choice into the Nurtur family,” said Daniel Cave, Nurtur’s President and Chief Executive Officer. “With the completion of these joint acquisitions, we now have the in-house capabilities needed to fully execute our Nurtur PeopleCare™ strategic vision for integrated life and health management. In addition, our company, our clients and members will now benefit from the partnership with the Duke Center for Living, a globally-recognized leader in health and wellness research.” Barton H. Sheeler, ActivHealth’s Chief Executive Officer, said, “The focus on health today is about prevention through wellness. We developed The PHD Network with our partners at Duke to help people identify health risks and deliver trusted personalized health information. Our proprietary platform coupled with Nurtur’s demonstrated expertise in motivational interviewing and health coaching is a perfect fit. Together, we have the opportunity to strengthen our position in the marketplace with expanded service capabilities.”

William E. Kraus, MD, on behalf of the partnership with the Duke University Center for Living, said, “Our partnership with ActivHealth supports Duke’s core missions to improve education, research and healthcare delivery. The PHD Network has allowed us to apply our long history and experience in preventive wellness education and develop personalized treatment programs that really help people get to where they want to be. We look forward to continuing our partnership with Nurtur and reaching more individuals who need support in health and life.”

Kyle Blumin, President of Wellness by Choice, remarked, “Employers and plan sponsors understand the value of wellness and need partners that can deliver measurable results. We believe Nurtur’s vision for
integrated life and health offers a true opportunity to really make a difference by achieving better health and financial savings. As part of Nurtur, we look forward to helping to make our shared vision a reality.”

About Nurtur: Nurtur is the work-life, health and wellness company dedicated to helping people transform their lives with support, encouragement and motivation. The company offers life and health coaching to help people at all life stages address the life issues that get in the way of health as well as the health issues that complicate living. Nurtur life and health management programs include work-life services, concierge, EAP, professional training, wellness and disease management (including Back Pain, Depression, Diabetes, Heart Disease and Respiratory Disease). The company provides services to multi-market segments including employers, plan sponsors, Third-Party Administrators, commercial health plans and government agencies. For more information, visit www.nurturhealth.com.

About ActivHealth: ActivHealth was formed in 1998 in partnership with Duke University Medical Center. The company’s Personal Health Development Network (The PHD Network) is a state-of-the-art online platform that integrates health assessment results and individual risk factors to deliver personalized health and wellness information including educational lesson plans, goal setting tools, program tracking and incentive point management. The PHD Network helps individuals achieve personal health goals while helping organizations reduce healthcare costs, improve morale and build brand loyalty. For more information, visit www.activhealth.com.

About Wellness by Choice: Wellness by Choice provides integrated wellness and disease management programs that address the problem of rising healthcare costs. Our programs are designed to provide resultoriented and measurable solutions. These programs help individuals achieve personal health goals, reduce health risks and reduce medical claims costs that are associated with lifestyle and behavioral issues. For more information visit www.wellbychoice.com.

Farmington, Conn. (February 18, 2010) – Nurtur®, the health, wellness and work-life company serving employers, plan sponsors and health plans, announced that it has been selected as the exclusive provider of disease management programs for Keenan & Associates. As the largest privately-held insurance brokerage and consulting firm in California, Keenan has brought an important dimension to their extensive employee benefits practice by adding Nurtur as a program provider.

“Following a very thorough process for evaluating and selecting our key program partners, we are very pleased to welcome Nurtur to our portfolio with programs that offer a proactive approach to wellness for individuals and to reducing the cost of healthcare,” said Yosuke Chikamoto, Ph.D., Wellness Program Specialist for Keenan & Associates. “Keenan provides unique, dedicated resources to integrate, coordinate and communicate these programs with our clients to ensure success.”

Nurtur offers a wide range of work-life, health and wellness solutions. Keenan has selected Nurtur to provide a proactive, comprehensive disease management program. Conditions included in the Nurtur program include asthma, diabetes, COPD, heart failure, coronary artery disease, lower back pain and depression. Keenan has established a strategic relationship with Nurtur to work cooperatively in building the program and positioning Nurtur as an active partner with the employee. The program is delivered via Nurtur’s proprietary PeopleCare™ member management approach, holistic data model and technology platform, and Stepwise evaluation methodology that links health interventions to program outcomes. “Nurtur is excited to be a part of Keenan’s expanding initiative to aggressively manage the health of their clients’ members. Our health coaching model will lead to participants’ improved health, mitigate healthcare costs and improve workforce productivity for employees,” said Michael Maluccio, SVP of Sales and Client Services for Nurtur.

About Nurtur: Nurtur is the work-life, health and wellness company dedicated to helping people transform their lives with support, encouragement and motivation. The company offers customized value-based life and health management programs designed to deliver the best outcomes and greatest return for every dollar invested in health. Nurtur life and health management programs include work-life services, concierge, EAP, professional training, wellness and disease management (including Back Pain, Depression, Diabetes, Heart Disease and Respiratory Disease). The company provides services to multi-market segments including employers, plan sponsors, Third-Party Administrators, commercial health plans and government agencies. For more information, visit www.nurturhealth.com.

About Keenan: Founded in 1972, Keenan is the 14th largest insurance consulting and brokerage firm in the United States and the largest independent broker in California. Keenan is dedicated to providing superior insurance products and services to health care organizations, schools, community colleges, and municipalities for employee benefits, third-party claims administration, workers’ compensation, integrated disability, risk management, and property and liability. Keenan has a network of offices located throughout California and a staff of more than 650 insurance specialists. For more information, call 800-654-8102 or 310-212-3344, email info@keenan.com, or visit www.keenan.com.